Search Schwag

the scoop on schwag from the world of search…

About Search Schwag

Pretty simple, it's a blog about schwag from search engines, SEO firms and other search-related sources.

Google Merges with Apple!

August 14th, 2008

Apple as in the fruit of course! Nothing like a cool imprinted Google apple to inspire us to eat some fruits and vegetables! Apparently these are from the celebration of the opening of Google’s Zurich office. I liked the image so much I did some research on promotional food items; you can put your name on anything from cookies to walnuts! Who knew?

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So Cuil

August 12th, 2008

cuil.jpg

Anyone with an interest in the techie world should know about cuil by now. If you’ve been hiding under a rock, it’s a new search engine developed by esteemed ex-employees of google.In my opinion, the actual engine needs a lot of work, but at least it already has some schwag to its credit!

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Some Yahoo! Search Schwag

July 30th, 2008

Here’s some Yahoo! search schwag that I came across.

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Here are some desktop items that are colored with the classic Yahoo! search purple. I could definitely use some of these…

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Here’s a black Yahoo! imprinted t-shirt. Very cool. I hope it’s eco-friendly, though!

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Now for the crown piece! This Yahoo! search messenger bag looks very useful and rad! Send one my way!

Via: CartoonBerry.

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Google Optimized Schwag

July 24th, 2008

google-optimized.jpg

This Google promotional t-shirt shows how proud one can be when his or her website is optimized for search engines… namely, Google. Cool piece of schwag if I say so myself!

Via: DaveyBoyD.

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Yahoo!… Minty-Fresh

July 23rd, 2008

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Here are some Yahoo! mint dispensers from the Search Engine Strategies 2008 conference here in NYC. Sorry the picture’s kind of blurry, but these little things are quite cool, and definitely stand out with the characteristic Yahoo! purple!

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Apparently, Google takes transportation extremely seriously!

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First, Google gives priority parking to those individuals who have environmentally friendly vehicles - dubbed “G Fleet” parking. Quite a great incentive to go green, I’d say!

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One commuter displays this “I Love Commuting to Google” sign to demonstrate company pride.

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Rev up that motorcycle, because it’s fit with a custom leather Google-embroidered bike seat!

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Finally, here’s an example of sidewalk marketing for a cause to raise money for housing costs, using Google as the visual search element to drive traffic.

Via: Search Engine Land.

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A Little Yahoo!

July 21st, 2008

Let’s switch it up a bit and talk about some Yahoo! schwag.

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First, check out this banner for the Yahoo! Employee Foundation’s concert, where Dave Barnes played.

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Second, behold this Yahoo! doormat. Cool idea. I don’t know if I’d want to wipe my feet on my favorite brand, though!

Also, I think it’s a somewhat interesting choice that Yahoo! does not retain the same logo throughout all of their promos. Perhaps they should develop that, as it would certainly increase and reinforce their brand visibility.

Via: Search Engine Land.

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On and on and on it goes… when it stops, nobody knows! More Google stuff for your viewing pleasure.

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Take a look at the variety in this spread of products - promotional pens, promotional mouse pads, promotional mugs… the list goes on and on. Google’s brand name, presence, and identity are reinforced constantly with schwag like this. You can’t go anywhere nowadays without talking about Google or seeing/reading something related to Google!

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It just never ends…

July 17th, 2008

Just when you thought you had enough… more Google stuff!

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This promotional sticker, customized to represent the red balloons utilized by Google on its Google Maps application was handed out to registered businesses. The promo stickers show that the company is registered with Google Maps, an effective way to do cross promotion for both Google and the local businesses where the stickers are shown.

google-fridge.jpg

Also, check out this mini Google fridge that was used as a corporate gift! What a cool, nifty idea!

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A Googol of Google

July 16th, 2008

We’ve been posting a googol of Google lately… but they really are taking over the world!

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Take a gander at this coffee cup - pretty handy, huh? I’ve seen these same cups branded with other logos, though… namely, Apple.

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This Google bag looks useful. I think the logo should be larger, though. And why black? Either way, I’d be happy to get my hands on one of these!

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