Pretty simple, it's a blog about schwag from search engines, SEO firms and other search-related sources.
Here’s an interesting piece of Yahoo! schwag, it’s a yoga mat with a tagline suggesting the recipient “channel their inner yodel.” Not sure what that means, or what it has to do with yoga. But, hey, free yoga mat!
It’s not a jet airplane, and it’s certainly not a rocket ship. Heck, it isn’t even a green taxi. Still, this Yahoo! van has the most killer paint job of all!
Here’s a Yahoo! beach towel that seems to be getting some pretty good use. Also, even though it’s a little out of the ordinary, I really like the design they made using the Y.
Here’s some deity (Father Time?) giving out Yahoo! tote bags somewhere (the Yahoo! cafeteria?).
Here’s a gorgeous Yahoo! chair. You may not be able to sit in it, but your cell phone probably can.
When people think of schwag, they often don’t think of trophies and awards, but personally I would say that those items do count.
Here’s a selection of Yahoo! t-shirts (plus one fleece in the background it seems).
Here’s a whole bunch of Yahoo! schwag, at least some of it is aimed at their publisher network. But one item I am unclear about is the seemingly unmarked floppy disk. I guess it’s a mystery, wrapped in an enigma, wrapped in an obsolete technology.
Looking for something even cooler than a jet airplane? Why not slap your logo on a rocket ship?
Here’s a nice gift set, a Yahoo branded notebook and backpack. I’m not sure if this went to a new hire, customer or partner, but it makes a nice gift in any case.