Search Schwag

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Pretty simple, it's a blog about schwag from search engines, SEO firms and other search-related sources.

These trading cards were put out by Software company Fresh Books. They gave the cards away at trade shows, rewarding great employees and creating invaluable buzz at the same time. Each card lists the employee’s website, social networking site and job detail.

They were a huge hit at every trade show and event, providing a creative alternative to plain business cards. Plus, visitor’s could get involved with the “Internet All Stars” checklist, listing each card and challenging recipients to ‘collect them all!’

It was such a good promotion, I’m thinking of getting myself some! I could put a photo of my art on the front and share my contact info on the back. Definitely more eye catching than a flyer, business card or banner.

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