GoDaddy is famous for their cute-girls-in-tight-shirts campaign. When still a relatively small and unheard of company, they took a simple t-shirt with their logo printed on it and created the type of buzz usually reserved for celebrities and established corporations. Who knew a promotional shirt could do so much! Now they sell the popular shirts for $15.00 a piece on their site, www.godaddy.com. Every t-shirt sold or given away is another advertisement for them- genius.
Check out some other unique apparel promotions like Google’s dress giveaway to Pam Anderson.